Marketing Manager (Trading)

Niuro • Tiempo completo • Hace 1 semanas

Lead marketing strategy and execution for a trading platform serving both retail and institutional markets. You will build scalable systems that drive B2B and B2C growth, manage campaigns across paid, content, and partnership channels, and coordinate cross-functional teams to deliver measurable results. This role combines strategic vision with hands-on ownership of day-to-day operations, conversion optimization, and enterprise sales support in the fintech/trading sector.

Job source: getonbrd.com.

Key Responsibilities

Develop and execute marketing strategy aligned with growth objectives. Lead day-to-day operations and build scalable systems for consistent, measurable growth.
Design and optimize B2B and B2C acquisition funnels targeting retail traders, prop firms, brokerages, and financial institutions. Monitor performance and improve conversion metrics continuously.
Oversee campaign execution across paid advertising, webinars, email marketing, landing pages, video content, affiliate programs, partnerships, and social media. Ensure all campaigns are structured, measurable, and goal-aligned.
Position the platform as a leading trading infrastructure provider. Maintain messaging consistency that communicates technological differentiation across retail and institutional segments.
Coordinate internal teams, external agencies, contractors, and vendors to deliver projects on time at high standards. Present plans and performance results to leadership.

Experience and Skills

6+ years of marketing experience, with senior-level ownership of strategy and execution
Proven track record in fintech, trading platforms, brokerages, prop firms, or related industries
Deep understanding of trading ecosystems: retail/professional traders, prop firms, brokers, and platform dynamics
Expertise in paid advertising, marketing funnels, automation platforms (e.g., HubSpot, Infusionsoft/Keap, GoHighLevel), email marketing, and campaign performance optimization
Experience managing B2B and B2C acquisition strategies with demonstrated lead generation results
C1 English level or higher